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Brachycephaly: practices should take care with online imagery

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Promotional shots using brachycephalic breeds, such as this, should not be used by practices, says Sean Wensley

Practices should pay particular attention to the images they post on social media and on their websites to avoid unintentionally promoting brachycephalic breeds.

This was the advice given by Sean Wensley, the PDSA’s senior veterinary surgeon for communication and education, during a session at the British Veterinary Nursing Association’s (BVNA’s) congress earlier this month.

For example, he said, a …

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