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STUDIES into vet-client relationships at the University of Bristol School of Veterinary Sciences have revealed speech patterns that lessen clients' motivation to follow recommendations.
In a paper published in the journal PLOS ONE, the researchers say vets often give advice in a directive style when asking clients to change behaviours, such as feeding their pet, establishing a paternalistic relationship that limits personal choice.
They found that behavioural change is more likely if clients play an active part in consultations. …
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